Desiree Perez and Roc Nation Meet with Universal Music Group

Jay Z is a man who changed an entire industry. As one of the leading moguls in the hip hop industry, Jay Z has become a brand unto himself. As founder of Roc Nation, Jay Z is coming up on a big year where he’ll see his fortune change entirely — for the better. Jay Z signed a 10 year contract back in 2008 with the team at Live Nation for an astounding $150 million. The deal helped to shape the music industry while turning Jay Z into a legend himself. Now, Jay and his partner Desiree Perez have to decide where they are going with Roc Nation in the coming year.

As the 360 Deal elapses between Jay Z and Live Nation there is suddenly a huge void with one of the biggest media moguls in the entire industry. Jay Z has a wealth of opportunity before him that he never had back in 2008 and that means he’s going to be very selective with who he chooses to partner up with. Preliminary reports show that Live Nation is unlikely to bring Jay Z back for the primary reason that they are no longer interested in recorded music. Live Nation is now moving their focus straight onto live shows and that is something that Jay Z and Roc Nation brings in spades.

This past summer Desiree Perez and Jay Z were seen in Santa Monica, CA at a sit down lunch with Sir Lucian Grainge. Sir Lucian Grainge, for those not in the know, is the CEO and head chairman at Universal Music Group. Perez is the right hand of Jay Z’s Roc Nation and the fact that they were both in attendance at this meeting means that something could be on the up and up. Reports still haven’t been confirmed as of yet.

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